ICELAND’S AIRPORT REGION

Keflavik Airport Development Corporation

KADECO needed a unified message and actionable strategy to translate its technical masterplan into a compelling offer, earning the attention of international executives as one of Iceland's marquee investment destinations.

SOLUTION

C Studios delivered a complete product evaluation and international marketing strategy, defining K64’s brand positioning, “Where Nordic innovation meets transatlantic opportunity.” We developed message pillars, tone of voice, sector focus, website direction, LinkedIn strategy and a clear activation roadmap for investment promotion.

The C Studios team’s strategic approach brought clarity, focus and a credible narrative that gives our investment promotion efforts real strength globally. We now have the knowledge and tools to shift into a critical phase of K64’s development.
— Pálmi Freyr Randversson, Managing Director, KADECO

OUTCOMES

KADECO now has a clear, evidence-backed investment narrative and messaging framework, a practical go-to-market activation plan and the tools to build visibility and investor confidence as K64 moves toward master plan implementation.