TALENT MOBILITY

Relocation decisions aren’t made with HR. They’re made at the dinner table.

Be the place people move for, not settle for

Great talent has options. We help locations reach them before they've stopped looking, with the kind of story that turns "interesting" into "I'm applying."

LEARN HOW WE HELP

800 million

professionals around the world may be actively looking for jobs abroad

Source: Decoding Global Talent, Boston Consulting Group, 2024

26% impact

on net migration for nations is attributed to its perception (aka soft power), versus all other factors. The impact for cities is 22%.

Source: Bloom Consulting, 2024

79%

of recently relocated professionals (last 3 years) are actively considering or open to moving countries again.

Source: What Talent Wants 2025

Resources for place marketers

What talent wants

Our annual talent survey provides fresh insights into what Europe’s workforce seeks in jobs and locations. The 2025 study focuses specifically on the motivations, behaviours and preferences related to cross-border relocation.

DOWNLOAD HERE

Talent wars: A North American perspective

Beyond documenting lifestyle and career priorities among Americans and Canadians, the 2025 study also reveals how artificial intelligence is reshaping talent mobility across both nations.

DOWNLOAD HERE

How are places tackling the global housing crisis?

Learn how governments worldwide are transforming housing from a market commodity into essential infrastructure for community wellbeing.

What are cities and countries doing to attract international talent?

The competition for skilled professionals is global. Here are several approaches governments are taking to attract and retain international talent.

How are countries fighting declining birth rates?

Countries are tackling falling birth rates with cash, policy, and culture shifts, but the results are far from definitive.

How can we help?

C Studios turns deep knowledge and perspective about locations into marketing that moves people, investment, and decisions. See the ways we can help your location become findable when opportunities are being researched, credible when you're being evaluated, and compelling when decisions are made.

From understanding audience perceptions and benchmarking your competitors to clarifying your brand's distinct position, we give you the insight you need and the campaigns to act on it.
- Perception surveys and analysis
- Competitor benchmarking
- Brand positioning analyses
- Creative campaign development
We audit your place marketing to confirm you're on the right track, sharpen individual search, content, and media strategies to aid discovery, and shape market entry plans that raise your profile in new geographies, all in service of building credibility and market share.
- Place marketing 360 audits
- Individual search, content or media strategies
- Talent marketing strategies
From websites and search built to tell your story to content packages designed to capture attention, we help you show up well wherever your audience is looking. Smart media planning stretches your budget, while analytics keep you clear on the impact of every effort.
- Website design & search
- Content creation packages
- Media planning & buying
- Analytics & performance tracking
We also speak regularly at industry events and run in-person workshops that get your teams and stakeholders rowing in the same direction. From capacity building to monthly consulting packages, we also offer flexible engagements designed to meet you where you are and grow with your needs.